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Volkswagen adopts online sales model for its ID electric vehicle line in Germany

26 May,2020

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launch of the ID.31 marks the start of the agency model for private customers and small commercial enterprises


German carmaker Volkswagen informed recently that all its retail partners have signed the agreement for the new sales model for vehicles from the all-electric ID. family.

As per the automaker, the sales launch of the ID.31 marks the start of the agency model for private customers and small commercial enterprises that has already proven its worth for major customers over many years.

Commenting on this, Holger B. Santel, Head of Sales and Marketing Germany, Volkswagen, said, “All our partners are now 100% on board. Broad approval from our retail partners for the agency model is a strong signal for the future. From the customer’s perspective, Volkswagen and retail become one unit with the agency model. And this seamless, coordinated shopping experience at all touchpoints is exactly what our customers want.”